Newegg is one of North America's leading PC component e-commerce sites, second only to Amazon. Zhang Fajun was selected as one of the top 10 figures in the internet industry in 2005, and in 2008 and 2009, he launched three websites. In 2010, Newegg launched its marketplace, with annual sales exceeding $2.5 billion that year. Newegg offers a wide selection of affordable PC accessories, particularly memory modules, many of which are exclusive to Newegg. When searching for the latest PC components in Japan, Newegg frequently appears, making it a popular choice among enthusiasts interested in PC hardware.